A local business listing is an online entry that contains your business Name, Address and phone number and website along with other details. There are a lot of directories and websites like Yelp, Foursquare and local, yellow pages where local businesses can create free local business listings.
Creating local business listings is that the main work of any local business selling campaign. local Business Listings give a lot of visibility for your business and every new listing that you create enhances your chances of being found on-line by customers. The more directories that you are listed on, the more visible you’re. If your business is visible on-line, search engines trust the accuracy of your business information and therefore, your chances of ranking on top for local searches shoot up. To simplify it all, local business listings can be considered as an online version of business information in yellow pages.
A business should satisfy the following criteria so as to qualify for a local business listing in any index.
Must have a business name or a DBA.
The business must have a dedicated physical address. (shared address, virtual offices, and PO Box won’t do)
The business must have a phone number that matches your location city. (Again, fee numbers, shared phone numbers and call tracking number won’t do)
The business must create face-to-face contact with your customers. The business shouldn’t be conducted virtually and the business shouldn’t be an online store only.